We are looking for early stage startups and founders – as well as
founders to be – in the broad commercial universe of sports as pictured below.
This applies to anyone with a great idea that is not yet founded – but also startups that have been active for a while already might meet our criteria. If in doubt don’t hesitate to get in touch with us!
Klaus and Horst Bente are the oldest grandchildren of Adi Dassler. Growing up as teenagers, Adi’s passion for sports deeply inspired them. Together, they founded the Adi Dassler Legacy Project and Adi Dassler International Family Office to revive their grandfather’s legacy.
To never settle for “just good” is not only every sports legend’s mantra, but also one of the core values Adi Dassler stood for. With his visionary thinking, passion for sports and unique work ethic, the so-called father of the modern sports industry has made a lasting impact on the sports sector to this day.
»He created a whole industry with his passion, his innovative strength, and his firm sense of conviction. Still today he would be willing to share his beliefs and values – not only with his family, but also with young, enthusiastic founders.«
Please find below the latest news from various social media and web sources regarding the projects from the leAD network.